Blue Toning shampoo gently cleanses while neutralizing brassy/orange tones to maintain lightened or highlighted hair. Its concentrated formula reinvigorates the hair with cool tones. This formula is made with our HE synergy Botanical Blend* that helps maintain healthier hair adding shine and fighting frizz. It is recommended for blondes and especially for natural brunettes who have lighten their hair, as its formula deposits blue pigments that reduce brassy tones.
Apply Blue Toning Shampoo to wet hair and massage gentle into a lather, let it work for 3-5 minutes or until desired tone. Rinse and repeat if necessary.